Think your It-Bag will stay in style forever? Think again. The luxury industry thrives on planned obsolescence, ensuring your latest splurge is outdated before you even break it in. Here’s why.
by Thea Elle | Mar., 18, 2025 | Luxury Industrial ComplexOnce upon a time, a Birkin was just a handbag. Then, someone at Hermès had an epiphany: if you make something artificially rare, people will fight to get it. And so, the great luxury scam was born. Suddenly, a...
by Thea Elle | Mar., 17, 2025 | Luxury Industrial ComplexThe ultra-rich don’t buy HERMÈS, CHANEL, or LOUIS VUITTON bags to wear—they buy them as assets. These bags, especially Birkin and Kellys, appreciate in value, making them more like stocks or fine art than...
by Thea Elle | March., 16, 2025 | Luxury AccessoriesLuxury handbags aren’t just accessories; they’re status symbols wrapped in marketing genius. You’re not just buying a bag—you’re buying the illusion of exclusivity, success, and social validation, all at a criminally...
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